Discover the first Retail Media certification in Brazil created by Newtail!
Retail Media

Turn your retail into an advertising platform

Gain new revenue streams with very high margins and artificial intelligence.

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Epicent logo
AriseHealth logo
AriseHealth logo
The Paak logo
AriseHealth logo
AriseHealth logo
The Paak logo
Epicent logo

The only Retail Media solution that combines digital
and physical on a 360º tool

Create onsite, offsite, and in-store campaigns and measure the shopper's complete journey in real time

For retail

Turn your retail into a highly profitable media channel

Count on the Newtail platform and our team to strengthen relationships with advertising teams and agencies, unlocking your additional revenue!

Leverage your advertising earnings by generating profitability

Monetize the direct relationship with shoppers, through the data generated and advertising assets, creating additional revenue sources to the traditional ones.

Enhance the shopper shopping experience

Work individually on the relationship with the shopper, making the experience deeper and with a high degree of conversion.

Increase the profitability of your business

Invest in Retail Media and guarantee a high profit margin with onsite, offsite e in-store shares.

Invest in omnichannel shares

Create increasingly interconnected journeys with the shopper, allowing measurement at each stage, together with the assignment of the different points of contact.

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For Brands

Increase the ROI of your campaigns with a self-service platform

Create Retail Media campaigns with multiple retailers on a single platform!

Increase your ROI with retail measurement and segmentation

Measure the complete buying journey (closed loop) by knowing exactly which channel converted into the most sales.

Create campaigns in just four steps

Create Retail Media campaigns with extreme ease: just define the objective, budget, type of action, promoted products and that's it! Your campaign is now live!

Impact your consumers in a personalized way

Utilize the retailer's proprietary advertising assets and audiences to communicate more efficiently, leveraging the ROAS of your actions.

Create onsite and offsite campaigns

Use Retail Media to act on multiple activation points (onsite or offsite) at different stages of the buying journey in a segmented manner.

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The first Retail Media certification in Brazil created by Newtail

The Retail Media Certification courses were developed for you to invest in your professional development, highlighting your knowledge as a specialist in the digital advertising sector and its trends.

Our solutions

The new standard for Retail Media

Get to know our Retail Media platform and increase the sales of your business!

Onsite

Sponsored Products

Ensure the best visibility for your products. Ads triggered by the context of consumer browsing and on search pages.

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Onsite

Display

Get access to views based on the consumer's browsing context, keyword, or segmented audiences.

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Onsite

Landing Page

Sponsor your brand's landing page via a retail Display campaign, obtaining complete measurement. It can be created by the retailer itself, industry/agency, or Newtail.

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Onsite

Video

Create ads triggered by the context of consumer browsing.

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Offsite

Social networks

Create social media ads through a qualified retail audience, focusing on using industry funding to generate traffic from a specific landing page.

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Email, Whatsapp or SMS

CRM

Take shots with audience segmentation, programmatic e-commerce banner, sponsored products, and specific actions.

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Our differentials

Get to know our Retail Media platform and increase the sales of your business!

Specialized service in Retail Media

Self-service platform

Founders of

Inventory Centralization

Flexible, modular and customized solution

Algorithms that maximize results using AI

See research

Retail Media Insights 2024

See our research with the Retail Media landscape from the perspective of the largest industries, retailers, and branches in the country.

Newtail in the media

Casas Bahia grows 70% in retail media and expands platform for advertisers

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Targeted media turbines the results

Retail Media: 79% of companies are already using the strategy.

Success story

Casas Bahia logo

The Casas Bahia Group was unable to achieve good media results due to decentralized advertising solutions. By using Newtail's self-service Retail Media platform, the marketplace achieved greater visibility and omnichannel format, reaching a qualified audience with end-to-end measurement.

These were the results:

569%

Growth in marketplace sales compared to October

265%

In investment in advertisements

370%

Increase in impressions

See more success stories from our clients ->

Gain profitability and increase ROAS with Retail Media!

Count on the experience of those who understand Brazilian retail and start enjoying a new revenue line with higher margins than any other initiative.

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